Want to transform into the Master Splinter of the email-verse? It all starts with catchy subject lines, which are super-easy to write!
Just kidding—creating emails that get opened is far from simple. In fact, considering the relentless evolution of spam filters and tabbed Gmail inboxes, it’s a miracle anyone even sees your emails let alone opens them.
Hey, don’t be discouraged! The fight for inbox visibility is not a fruitless endeavor. We’ve compiled a short list of tips to help you out. Follow these email best practices to master the art of writing brilliant subject lines that harvest more clicks and, ultimately, those delicious leads. (And, yes, that was indeed a Ninja Turtles reference.)
The Good, The Bad & The Ugly Subject Lines
Did you know that the average person receives over 100 emails per day? That means your email is competing against hundreds of others for primetime pupil real estate. To make sure your emails make it to the front lines, understanding the differences between good subject lines and bad ones is priority #1.