Study Of 1000+ Car Dealers Raises Concerns About Industry’s Lead Handling Issues

We made a thing. It’s the most interesting thing in the world, a thing from which legends are born. It’s a thing that could scale Mount Everest, chug through the gallon-milk challenge, solve the climate change crisis.

Of course, the thing to which we’re referring is our lead-handling white paper, “Three Pain Points Preventing Dealerships from Customer Experience & Sales Success.” In it, we discuss the (surprise!) 3 common pain points that dealers experience the most when the chips are down. Backed by science – we conducted a comprehensive 8-month-long study of over 1,000 U.S. auto dealerships’ lead-handling capabilities – and broken down in laymen’s terms, the white paper dissects the major problems that limit dealers’ conversions, as well as solutions that may kick sales back into the black.

Dealer Lead Handling Pain Points

The data is pretty jarring. Here’s a brief overview of the more staggering, salient, and sometimes salacious statistics we uncovered. (Or you could just download the full white paper for free here.)

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